To revise, is wise
The purpose of this week's focus isn’t to convince you to spend more on services such as personal training and nutrition, which I conveniently supply.
Instead, it’s simply about stepping back and seeing where your money is going.
The person who spends $2000 to gain 1kg over 12-months probably feels like they invest a lot in fitness.
While they do invest a lot, the might not be investing too wisely.
Instead of getting frustrated, it's vital to identify where this capital could be allocated to bring a better return on investment.
I have just done the same thing for my business.
When I left Canberra, I had a good strategy for a business that was primarily in-person training, with a smaller online component.
It had worked really well. The month before I left, I had hit a monthly revenue goal that took 16-months to reach.
But when I moved, the online component had to grow.
hile it might seem like online businesses simply require an internet connection and a colour printer (to print money), that's not always the case!
So I have been in the process of re-jinking a few things over the past few weeks.
It makes you realise that managing a business is all about capital allocation - where do you put the money (and the time).
Managing your body composition is the same.
Before I go, I want you to think of a training and nutrition questions you have for me.
You've got until tomorrow to come up with one!